# Product page

The product page is essential for your Shopify store, providing detailed information about individual items. It should be clearly structured to promote easy browsing and informed purchasing decisions. A well-organized product page enhances user experience and can boost conversion rates.

<figure><img src="/files/14vXS2er6TphzFZWr4qe" alt=""><figcaption></figcaption></figure>

{% hint style="success" %}
**Steps:**

1. In the theme editor (**Customize**), open the template selector.
2. Select **Products**, then **Default product.**
   {% endhint %}

<div><figure><img src="/files/aO6KvMpM7a9EeWON3gMc" alt="" width="260"><figcaption></figcaption></figure> <figure><img src="/files/Hcmb993YstVlGKwjVgxt" alt="" width="262"><figcaption></figcaption></figure></div>


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